Indonesia's Four Main Targets at the Hannover Messe 2023

Indonesia's Four Main Targets at the Hannover Messe 2023

The Indonesian government is continuing to mature its preparation for Indonesia's participation as the Official Partner Country at the world's largest exhibition for industrial technology, Hannover Messe 2023. The preparation is not only physical in terms of building Indonesia's pavilion for the event, but also includes deliverables and strategic issues to be conveyed to the international world at Hannover Messe 2023.


Indonesia has four main targets for its participation in the event this year. First, to present the roadmap of Making Indonesia 4.0. Second, to promote industrial cooperation. Third, to promote foreign investment and exports. Fourth, to improve bilateral relations with Germany as the host.


"The Ministry of Industry (Kemenperin) hopes that Hannover Messe 2023 will be an important moment to demonstrate Indonesia's ability to work together, collaborate, and advance as a global community," said Director-General of International Industrial Access, Regional and Industrial Resilience (Dirjen KPAII) at the Ministry of Industry, Eko S.A Cahyanto at the Forum Merdeka Barat 9 (FMB 9) in Jakarta, on Monday (27/3).


Making Indonesia 4.0 was introduced as a roadmap for accelerating the implementation of Industry 4.0 technology in the country. This roadmap includes inclusive sustainability, start-up business and technology development, and support for a circular economy. In addition, issues related to supporting the Making Indonesia 4.0 program will also be conveyed.


Eko explained that the Making Indonesia 4.0 roadmap is focused on five main elements, namely artificial intelligence, internet of things, enterprise wearables, advanced robotics, and 3D printing. "These main elements are intended to support the expansion of the digital economy and incentives for the industry," he said.


Furthermore, Eko stated that Indonesia will use its role as the Official Partner Country of Hannover Messe 2023 to convey to the international world, especially business and industry players related to investment ease policies in Indonesia. The policies provided by the government include investment ease, starting from the establishment of business entities, the start-up phase or construction legality based on the Indonesian Standard Classification of Fields of Business (KBLI) consisting of basic requirements and sectoral requirements, as well as the operational phase or non-KBLI-based operational legality.


Indonesia is the first ASEAN country to become an official partner country at Hannover Messe three times. With the spirit of Infinite Journey at Hannover Messe 2023, which will be held on April 17-21, 2023, Indonesia will present the latest technological advances and potential investment in industrial technology, through related events that are included in the Official Programs. Discussions with co-exhibitors from Indonesia will be facilitated through various agendas, including business summits, as well as seminars held at the Indonesian Pavilion.


"The issues that will be discussed by co-exhibitors from Indonesia represent the six themes of IPC Hannover Messe 2023 and will focus on the conversion of traditional manufacturing into sustainability and innovation, human resource development, start-up business development, investment and industrial areas, as well as energy transition. A total of 157 co-exhibitors will participate in the Indonesian Pavilion representing these six themes," explained Director-General of International Industrial Access, Regional and Industrial Resilience (Dirjen KPAII) at the Ministry of Industry.


Pinisi as the logo


The tagline Infinite Journey in Indonesia's participation at Hannover Messe 2023 describes Indonesia's journey to a limitless future with a spirit of optimism and a broad potential for the future, without being limited by anything. With this tagline, Indonesia aims to increase inclusive sustainability, technological development, and support for a circular economy through its participation at Hannover Messe