Hannover Messe 2023 Brings a Positive Impact to Indonesia, a Great Success!

Hannover Messe 2023 Brings a Positive Impact to Indonesia, a Great Success!

Deutsche Messe AG (DMAG) held a Closing Press Conference at the Industrial Transformation Conference Stage, Hall 3, Hannover Messe Fairgrounds, following the closing of Hannover Messe 2023. Eko S.A. Cahyanto, the Director General of Industrial Resilience, Regions, and International Access (Director General of KPAII), together with the Chief Executive Officer (CEO) of DMAG and the President of the German Industrial Association, Verband der Electro- und Digitalindustrie (ZVEI), participated in the press conference that was held on Friday (21/04) at 11 a.m. local time. 


The Director General of KPAII stated, "As a partner country, Indonesia is very pleased to be part of the largest industrial exhibition, which has a positive impact on increasing investment in Indonesia." The visitors of the exhibition also expressed a positive response to the introduction of the Indonesia program as Partner Country Hannover Messe 2023. The said program included art performances that were displayed during the opening ceremony, opening of the Indonesia Pavilion, country night, business summits and several conferences. Furthermore, the vast number of guests that visited the Indonesia Pavilion and the 157 co-exhibitors reflected how successful Indonesia is as a partner country.


Even though there were protests taking place simultaneously in various German cities,  Hannover Messe 2023 was nevertheless able to draw hundreds of thousands of visitors, according to Dr. Gunther Kegel, President of ZVEI. In addition from business people, Hannover Messe also managed to attract a number of delegations of politicians from 50 countries to attend and contribute. Therefore, in comparison to other industrial exhibitions, the Hannover Messe still outperforms other similar industrial exhibitions.


The 4,000 exhibitors were encouraged to incorporate sustainable industries over the five days of Hannover Messe performance.  Dr. Jochen Köckler, CEO of DMAG said that approximately 130,000 visitors to the Hannover Messe, may have the same goal in mind: fostering an industry that is more resilient to climate change and more competitive. Additionally, countries including China, Korea, the Netherlands, and America account for 43% of the visitors at Hannover Messe 2023. Furthermore, the Indonesia Pavilion and the 157 Indonesian co-exhibitors in Hall 2 of the Hannover Messe Fairgrounds are estimated to have attracted around 75% of the large number of visitors.


In line with the improving condition of Indonesia's industrial sector after the Covid-19 pandemic, Indonesia's excellent opportunity to become a partner country for the third time also bare a fruitfull result. Until the closing of the Hannover Messe 2023, there were 1(one) G to G cooperation agreement, 4 (four) G to B cooperation agreements, and 25 (twenty five) B to B cooperation agreements that are expected to create jobs for approximately 80,000 people in the country.